Local.com acquires online marketing start-up Octane360
Local.com, a California based local search engine has acquired Octane360, a technology start-up company that specializes in marketing for the small business.
It seems like a match made in heaven. Octane360 makes the process for small businesses to be visible online much faster than building a website on their own. It allows big search engines like Google and Yahoo to actually find the business when searched for. And with Local.com's traffic and database behind them, it will be very easy for these small businesses to become visible and obtain sales as a result.
I think that this step for Local.com is a smart one. It might signal other sites in big cities and areas to do the same or use this technology. It is cost effective for small businesses to not have to build a site from scratch or use a design firm. A quick and easy process that gets them visibility.
Local.com acquires online marketing start-up Octane360
http://www.latimes.com/business/la-fi-local-dotcom-20100702,0,432229.story
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It seems like a match made in heaven. Octane360 makes the process for small businesses to be visible online much faster than building a website on their own. It allows big search engines like Google and Yahoo to actually find the business when searched for. And with Local.com's traffic and database behind them, it will be very easy for these small businesses to become visible and obtain sales as a result.
I think that this step for Local.com is a smart one. It might signal other sites in big cities and areas to do the same or use this technology. It is cost effective for small businesses to not have to build a site from scratch or use a design firm. A quick and easy process that gets them visibility.
Local.com acquires online marketing start-up Octane360
http://www.latimes.com/business/la-fi-local-dotcom-20100702,0,432229.story
Back